Is an immersive storyteller with over two decades of experience bringing iconic stories to life in physical, digital, and strategic spaces. As co-founder & Chief Storyteller at Storyland Studios, Peter has worked with some of the most recognizable creative brands in the world, including The Walt Disney Company, Universal Studios, LEGO®, Ubisoft, Mars Wrigley M&M’S®, FAO Schwarz, and many more.
Peter is a champion of bringing brands’ unique stories to life by broadening their visual vocabulary beyond words and helping shape the cultural influence of their organizations. His background in technology, art, and architecture has equipped him to integrate multiple fields of design to tell immersive stories on the graphic and environmental stages. Peter is especially passionate about partnering with non-profit and cause-based organizations through PlainJoe to reflect their missions with excellence and heart. He sits on the Board for Christianity Today, Atlas Free, and Emotionally Healthy Discipleship.